Terms of service
Last updated: 20 September 2026
These terms cover this website and the services DUTA AI provides: a WhatsApp assistant, an AI voice receptionist, and the websites and chatbots we build. By using this site or asking us for a demo, you agree to them.
1. Who we are
DUTA AI is a trading name of DUTA LTD, registered in England and Wales (company number 17463780), registered office 128 City Road, London, EC1V 2NX, United Kingdom. You can reach us at contact@dutasolutions.com or +44 20 8050 1428.
2. What we provide
- A WhatsApp assistant that answers your customers' messages and books appointments.
- An AI voice receptionist that answers your phone calls and books appointments.
- Websites and website chatbots, where you order them.
We set the service up, train it on your business, and keep it running for as long as you subscribe.
3. Demos
Demos are free and commit neither side to anything. We build them from the business details you send us, and we may decline a request or withdraw a demo at any time. A demo is there for you to try: it isn't a live service and it isn't connected to your customers.
4. Prices and payment
- Prices on this site are starting prices, exclude VAT, and can change. The price we confirm to you in writing before you order is the one that applies.
- Setups that need more work — several locations, or integration with systems you already use — are quoted after a call.
- The setup fee is payable before we start. Monthly fees are payable monthly in advance.
- Invoices are due within 14 days. If an invoice stays unpaid, we may pause the service after telling you first.
5. Length and cancellation
Subscriptions run month to month. You can cancel at any time with 30 days' notice, and so can we. Setup fees aren't refundable once the work has started. When a subscription ends, we switch the assistant off and delete data as described in our privacy policy.
6. What we need from you
- Accurate information about your business — hours, prices, services, availability — and an update when it changes.
- That you own or control the phone number and accounts you ask us to connect.
- That you follow WhatsApp's and Meta's own rules, including their business policies. They can suspend a number or an account, and we can't overrule that.
- That you don't use the service for spam, unsolicited marketing or anything unlawful.
- A signed data processing agreement, because your customers' data stays yours (see section 10).
7. Services we depend on
Our services run on top of other providers, among them Meta's WhatsApp Business Platform, Retell AI, Twilio or Telnyx, Cal.com, OpenAI and Cloudflare. Their terms and their availability apply. If one of them changes its rules, raises its prices or suspends your account, we'll help you sort it out, but we aren't responsible for their decisions or their outages.
8. What the AI can and can't do
The assistants are good, not perfect. They can misunderstand a question or take down a detail wrongly, so treat what they book as you would the work of a new member of staff and check anything that matters. They tell people they are AI, they only book when asked, and they don't give professional advice. You remain responsible for your relationship with your customers and for what your business promises them.
The savings calculator on this site is an illustration based on the numbers you type in. It is not a forecast and not a promise of results.
9. Availability
We aim to keep the service running around the clock, but we don't guarantee uninterrupted service. We may pause it briefly for maintenance or updates, and we'll stay clear of your busiest hours where we can.
10. Data protection
How we handle personal data is set out in our privacy policy. When we process your customers' data on your behalf, you are the controller and we are the processor, under a written data processing agreement.
11. Who owns what
We keep ownership of our software, prompts, templates and know-how. You keep ownership of your business content, your customer data and your brand. While you subscribe, you may use the assistant we built for you. Where we build you a website, it is yours to use once it is paid for; the tools and templates underneath it stay ours.
12. Liability
Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that can't be limited by law.
Beyond that, our total liability to you in any 12-month period is limited to the fees you paid us in that period, and we aren't liable for lost profits, lost bookings, lost data or indirect losses. We provide these services to businesses, so consumer rights don't apply.
13. Changes to these terms
We may update these terms as our services change. The current version is always on this page, with the date it took effect. If a change matters to an existing customer, we'll tell them before it applies to them.
14. Governing law
These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.
15. Contact
DUTA LTD
128 City Road, London, EC1V 2NX, United Kingdom
Email: contact@dutasolutions.com
Phone: +44 20 8050 1428